Mapping Out Your First Evergreen Sales Funnel (Made Simple)
You Deserve to Earn While You Sleep
The first time I heard the phrase "evergreen sales funnel," I almost rolled my eyes. It sounded so techy, so complex—definitely not something a Reiki Master and spiritual business owner like me thought I needed. I was focused on healing sessions, posting content, and responding to DMs... and burnout was always just around the corner.
But once I realized that a sales funnel could actually free up my energy and allow my content to do the heavy lifting, I was all in.
If you’re juggling energy work, content creation, and trying to sell your offers all at once, it’s time to map out a simple funnel that works for you, not drains you.
What Is an Evergreen Sales Funnel (And Why You Need One)?
Evergreen vs. Live Launch
Live launches are high-energy, short bursts of promotion. You show up, pour your heart out, and cross your fingers for sales. Evergreen funnels, on the other hand, run in the background - 24/7.
They’re automated, repeatable systems that guide your ideal client from first discovery to purchase without you needing to be “on” all the time.
Why It’s Perfect for Wellness Entrepreneurs
If you’re an energy healer, coach, or spiritual guide, your time and energy are sacred. You likely thrive in flow, not in frantic hustle. Evergreen funnels give you room to breathe and serve your audience with intention.
The Energetic Benefits
Less pressure = better boundaries
Space to create from inspiration, not desperation
More aligned clients who arrive already nurtured
The Luxe, Soulful Way to Build Your Funnel
When I first started learning about funnels, I thought they had to feel cold and mechanical. What shifted everything was realizing I could design mine like I’d design my home, my wardrobe, or my sacred space—intentionally, with care, and a touch of luxe simplicity.
Think of it as high-end DIY for your business systems: you don’t need complicated software or a big team. You can create a funnel that feels elevated, stylish, and uniquely yours—just like curating a cozy corner with candles and crystals, or putting together a timeless outfit that feels good on your skin.
This approach lets you:
Keep your systems simple but polished—no clutter, no overwhelm.
Blend soulful intention with aesthetics that reflect your personal vibe.
Build a business that looks and feels as good behind the scenes as it does on the outside.
Your funnel isn’t just strategy—it’s part of your soulful lifestyle brand. Done right, it becomes both functional and beautiful: a container that supports your clients and mirrors the elevated energy you want to live by.
The 4 Core Stages of a Simple Evergreen Funnel
1. Attraction – Drawing People Into Your World
Think of this as your digital lighthouse. This is where people discover you through:
Pinterest pins pointing to blog posts
YouTube videos with soft CTAs
Energetic Tip: Choose 1–2 aligned platforms where you enjoy showing up. Your energy matters more than being everywhere.
2. Nurture – Building Trust & Connection
Once someone joins your email list, you want them to feel your presence—without you writing each email manually. That’s where a welcome sequence comes in:
Share your story
Offer a quick win (like a guided meditation or worksheet)
Introduce your offer gently
Example: “Here’s how I used Reiki to clear my money blocks—and how you can too.” (Link to your $17 product)
3. Conversion – Offering the Paid Product
When the timing is right, invite them into your digital product. This could be:
A low-ticket offer under $30
A PDF workbook, mini-course, or toolkit
A soulful sales page that speaks to their desires
Energetic Shift: Focus on serving, not selling. The right people will feel your sincerity.
4. Delivery – Making It a Sacred Experience
After the sale, create a beautiful container for your buyer to feel supported:
A heartfelt thank-you page
An email with next steps and a bonus affirmation
An optional upsell or journal prompt to deepen their transformation
Think of it as the energetic exchange being completed with love.
Tools & Templates to Make It Easier
You don’t need to be tech-savvy to make this work. There are simple, soulful tools that make it easy to set up your funnel. Think of them as gentle shortcuts that help you create flow without reinventing the wheel.
Email Marketing: Platforms like ConvertKit or MailerLite are perfect for setting up your welcome sequence and nurturing emails.
Creative Templates: For designing your freebies, workbooks, or digital products, a tool like Canva can save you hours and keep you focused on what lights you up.
Checkout & Delivery: Services like Gumroad, PayHip, or ThriveCart allow you to create a simple, long-term solution for managing checkout pages and delivering your offers without a lot of tech stress.
The point isn't which tool you use—it's that you choose supports that free up your energy. Because when your systems feel effortless, you have more space for creativity, strategy, and intuition.
Mistakes That Drain Your Energy
Mistake 1: Creating Content Before Mapping Your Funnel
Start with the product. Know where you're guiding people before you post and pin.
Mistake 2: Offering Too Many Things at Once
Stick to one freebie, one product, and one funnel path until it’s working.
Mistake 3: Skipping the Nurture Step
Most people need 3–5 touch points before buying. Your emails matter.
If your funnel feels heavy or disconnected, pause. Breathe. Reset your intention. Funnels aren’t just tech—they’re sacred pathways.
Mini Funnel Map for Wellness Entrepreneurs
Here’s a beginner-friendly structure you can replicate:
Freebie: "Manifestation & Mindset Reset Journal"
Email Sequence: 5-part story, nurture, soft-sell
Paid Product: "Manifest & Monetize Method™" ($17–$27)
Delivery: Thank-you page + download + surprise bonus
Optional: Add an upsell or bonus content inside the product to increase lifetime value.
Final Thoughts: Give Your Funnel a Soul
You’re not just selling a product—you’re offering transformation. And your evergreen funnel can be a sacred delivery system for that change.
If you’ve been searching for a way to simplify your sales strategy, an evergreen funnel could be the exact shift your wellness business needs. By combining soulful marketing with automation, you create a system that builds passive income, frees up your time and energy, and strengthens your brand. It’s the difference between chasing clients and magnetizing them.
Start small. One freebie. One email sequence. One aligned offer. That’s it. Don’t wait for things to be perfect. Start while it’s messy, build as you go, and trust that your funnel will evolve as you do.
Your energy is your magic—and your evergreen funnel can protect it.
